ENCORE: Serena Williams Wants to Help You Recover Faster


00:00
Speaker 1
Hey prime members, you can listen to business wars daily ad free on Amazon Music. Download the app today.


00:06
Speaker 2
Netsuite is the number one cloud financial system, streamlining accounting, financial management, inventory, HR and more. Head over to Netsuite.com Slash Bwdaily to learn more and download Netsuite's KPI checklist for free. Hey listeners, David here. Hope you're having a great new year this week. We're airing the first five episodes of last year.


00:32
Speaker 3
The idea here is to look back.


00:33
Speaker 1
At the way things were at the.


00:34
Speaker 2
Beginning of 2023 before we kick off 2024. We'll be back next week with all new episodes.


00:41
Speaker 3
Enjoy. I'm David Brown and this is Business wars daily on this Tuesday, January 10, January it's a month of new beginnings where we look forward to the year ahead. And if you're part of the annual January gym Spike, it could also be a month of tender muscles and other workout related aches and pains. The difference this year is that tennis champion Serena Williams has your sore back and your sore quads and biceps and abs, too. Williams has launched a new line of topical products for the weekend warriors and active athletes among us. As a world renowned competitor, Williams knows a thing or two about recovery from intense workouts and matches. Her line, called will perform launches with four topical pain relief and muscle care products. The best athletes are the best because they recover the best, Williams told Fast Company magazine.


01:38
Speaker 3
She also said that it's important to her that the products be affordable since, quote, the way I grew up, a lot of things weren't accessible to me. Products are less than $15 each and available online or at Target stores. Williams had help with the line. She partnered with consumer products pros Hank Mercier and Eric Ryan. Ryan helped create the brand's method and Ollie, among others, which helps when you're taking on category giants like Icy Hot, which is owned by healthcare giant Sanafi Willperform is trying to muscle its way into the space by touting benefits like being cruelty free and clean. Plus, these roll ons and bombs reportedly smell better than competitor icy Hot's well known medicinal aroma. Speaking of Icy Hot, the company has its own relationship with another elite athlete, one Shaquille O'Neill.


02:28
Speaker 4
Introducing icy hot pro ice works fast to freeze your pain and your doubt. Heat makes it last, so you'll never sit this one out.


02:38
Speaker 3
O'Neill has been the brand spokesperson for roughly two decades, and now the basketball star and the pain products line are bringing relief in another way. A few months back, the Shaquille O'Neill foundation and Icy Hot unveiled the second project in their joint comeback court initiative, which refurbishes basketball courts that need some TLC. The first court was open last year in Las Vegas, and another court was unveiled earlier this year in O'Neill's hometown of Newark, New Jersey. Of course, it makes sense to have high profile athletes associated with pain relief brands. After all, who knows about recovery more than someone who's trained hard and competed at the top of their game? For most of us, though, these products provide a little relief after we've overdone it. But feeling like our gym routine gives us something in common with Serena or Shaq.


03:24
Speaker 3
Well, from a branding perspective, that probably doesn't hurt. From wondry, this is business wars daily.


03:34
Speaker 2
I'm your host, David Brown, written by Gwen Moran and produced by Jesse Yarmoski. Our executive producers are Tina Rubio and Marshall Louis.


03:55
Speaker 1
Hey prime members. You can listen to business wars daily ad free on Amazon Music. Download the Amazon Music app today, or you can listen ad free with wondery plus in Apple Podcasts. Before you go, tell us about yourself.


04:08
Speaker 3
By completing a short survey@wondry.com.


04:11
Speaker 2
Slash survey business wars daily is supported by Netsuite. Your business is growing and the cracks are starting to emerge. Your teams are buried in manual work. You don't have one source of truth. Well, if this sounds like you should know these three numbers. 37,025 137 thousand. That's the number of businesses which have upgraded to Netsuite by Oracle. Netsuite turns 25 this year. That's 25 years of helping businesses do more with less, close their books in days, not weeks, and drive down costs. And one because your business is one of a kind. So you get a customized solution for all of your KPIs in one efficient system with one source of truth. Manage risk, get reliable forecasts and improve margins. Everything you need to grow all in one place.


05:04
Speaker 2
Right now you can download Netsuite's popular KPI checklist, designed to give you consistently excellent performance absolutely free@netsuite.com. Slash Bwdaily that's Netsuite.com Slash bwdaily to get your own KPI checklist. Netsuite.com Slash bwdaily.

Comments

Post a Comment

Popular posts from this blog

U.S. Strikes Houthi Forces & Oregon Lawmaker’s Reelection Bid | Afternoon Update | 2.1.24

00:00 Speaker 1 This episode is brought to you by Netsuite. Download Netsuite's popular KPI checklist, designed to give you consistently excellent performance. Absolutely free@netsuite.com. Slash Morningwire that's Netsuite.com slash Morningwire. 00:15 Speaker 2 I'm Daily Wire editor in chief John Bickley with Georgia Howe. It's Thursday, February 1, and this is your morningwire afternoon update. 00:24 Speaker 3 Us military forces carried out a self defense strike against houthi unmanned aerial vehicles. 00:30 Speaker 4 And a ground control station early this morning. Daily Wire senior editor Cabot Phillips has more. 00:36 Speaker 5 According to CENTCOM, the military determined that a recently discovered uav ground control station, as well as a number of uavs in the houthi controlled areas of Yemen, presented an immediate threat to ships passing through the Bob Elmandeb Strait. As a result, CENTCOM says, the station was hit along with ten one way u...
Read more

Ukraine's $30 Billion Problem

00:05 Speaker 1 For the last two years, Ukraine has been fighting off a russian invasion. And this effort is exhausting and costly. To keep the country running, Ukraine has been relying on tens of billions of dollars from the US and the EU. But now that money me isn't flowing, what's at stake if Ukraine doesn't get. 00:31 Speaker 2 This money for Ukraine, the money that it's waiting on from the US and the EU determines its ability to fight the war? I think there's no way around that. Everybody agrees that it's extremely critical. 00:47 Speaker 1 That's our colleague Chelsea Delaney, and we're. 00:51 Speaker 2 Talking both about military aid, so ammunition, drones, all of those things, and as well, the money that the government needs to keep meeting its obligations to the people in Ukraine. So all of that is hung up right now. And without either the US or the EU, Ukraine's ability to fight, Russia is going to be severely constrained....
Read more

Border Bill Drama & Neuralink’s First Implant | 1.31.24

00:03 Speaker 1 While bipartisan negotiations over a border bill continue, many Republicans say it's dead on arrival. Instead of deterring immigration, they're literally incentivizing illegal immigration. They're handing people a parole and a work permit. Day one. That has to stop. 00:19 Speaker 2 When will the Senate share the full text of the bill? And can President Biden take unilateral executive action? 00:25 Speaker 1 I'm daily Wire editor in chief John Bickley with Georgia Howe. It's Wednesday, January 31, and this is Morning wire. 00:37 Speaker 3 Guys, this is not allowed, guys. Asking you to leave property. Or are we calling all the police? Have it your way. 00:50 Speaker 1 Six pro life protesters face eleven years in prison and hundreds of thousands of dollars in fines after being convicted of face act violations. Is this a case of political targeting? 01:02 Speaker 2 And Elon Musk announces his biotech company has implanted their ...
Read more